Privacy Policy
Last Updated: 8 July 2026
1. Overview
UPNXT Pty Ltd (ABN 82 683 129 099) (“UPNXT”, “we”, “our” or “us”) respects your privacy and is committed to protecting the personal information you provide to us.
This Privacy Policy explains how we collect, use, store and disclose your personal information when you visit our website, subscribe to our mailing list, purchase tickets through authorised ticketing partners, enter promotions or otherwise interact with UPNXT.
UPNXT complies with the Australian Privacy Principles (APPs) contained in the Privacy Act 1988 (Cth).
By using our website and providing your personal information, you consent to the collection, use and disclosure of your information in accordance with this Privacy Policy.
2. Collection of Personal Information
UPNXT Pty Ltd is an Australian live entertainment and touring company specialising in the promotion and production of concerts, tours and live entertainment experiences.
We collect personal information only where it is reasonably necessary for us to provide our services or improve your experience.
Personal information may be collected when you:
- Visit our website at www.upnxt.com.au
- Subscribe to our newsletter
- Contact us through our website
- Enter competitions or promotions
- Purchase tickets through our authorised ticketing partners
- Interact with us on social media
- Register your interest in future tours or events
3. Information We Collect
The information we collect may include:
- Your name
- Email address
- Mobile phone number
- Postal address (where applicable)
- Event preferences
- Music preferences
- Competition entries
- Marketing preferences
- Any other information you voluntarily provide
We may also collect anonymous website information including:
- IP address
- Browser type
- Device information
- Operating system
- Date and time of visits
- Pages viewed
- Click activity
- Referral sources
This information assists us in improving our website, understanding visitor behaviour and enhancing your experience.
4. How We Use Your Information
We may use your personal information to:
- Respond to your enquiries
- Provide customer support
- Send newsletters and event announcements
- Notify you of upcoming tours, presales and promotions
- Administer competitions and giveaways
- Improve our website and services
- Analyse website traffic and visitor behaviour
- Personalise your website experience
- Comply with our legal obligations
Where required by law, we will only send marketing communications with your consent.
You may unsubscribe from our marketing communications at any time.
5. Ticket Purchases
Tickets for UPNXT events are sold through authorised ticketing providers.
When purchasing tickets through these providers, your personal information is collected and managed in accordance with their own Privacy Policies.
We encourage you to review the Privacy Policy of the relevant ticketing provider before completing your purchase.
6. Cookies
Our website uses cookies and similar technologies to improve your browsing experience.
Cookies help us:
- Remember your preferences
- Improve website functionality
- Analyse website performance
- Understand visitor behaviour
- Deliver more relevant advertising
Most web browsers allow you to disable cookies through your browser settings. Please note that disabling cookies may affect the functionality of parts of our website.
7. Google Analytics & Google Services
UPNXT uses Google services including:
- Google Analytics 4 (GA4)
- Google Tag Manager
These services help us understand how visitors use our website so we can improve website performance, user experience and marketing effectiveness.
Google may collect and process information in accordance with its own Privacy Policy.
You may opt out of Google Analytics using Google’s browser add-on where available.
8. Meta Pixel
Our website may use Meta Pixel to measure the effectiveness of advertising campaigns on Facebook and Instagram.
Meta Pixel helps us understand visitor activity after interacting with our advertisements and allows us to improve future advertising campaigns.
You can manage your advertising preferences through your Meta account settings.
9. Embedded Content
Our website may contain embedded content from third-party providers including Vimeo, YouTube and social media platforms.
Embedded content behaves as though you have visited those websites directly and may collect information according to their own Privacy Policies.
10. Email Marketing
If you subscribe to our mailing list, we may contact you with:
- Tour announcements
- Presale opportunities
- Event updates
- Promotions
- Competitions
- UPNXT news
You may unsubscribe at any time by clicking the unsubscribe link included in our emails.
11. Disclosure of Personal Information
We may disclose your personal information where reasonably necessary to:
- Website hosting providers
- Email marketing providers
- Analytics providers
- Ticketing partners
- Professional advisers
- Government or regulatory authorities where required by law
We do not sell or rent your personal information to third parties.
12. Storage and Security
We take reasonable steps to protect your personal information against misuse, interference, loss, unauthorised access, modification and disclosure.
Security measures include secure hosting environments, restricted access to personal information and appropriate technical safeguards.
While we take reasonable precautions, no internet transmission or electronic storage system can be guaranteed to be completely secure.
13. Accessing or Correcting Your Information
You may request access to the personal information we hold about you or ask us to correct inaccurate or outdated information.
We may request proof of identity before processing your request.
14. Overseas Disclosure
Some third-party providers we use, including cloud hosting, analytics and email marketing platforms, may store or process information outside Australia.
Where this occurs, we take reasonable steps to ensure those providers handle your personal information appropriately and in accordance with applicable privacy laws.
15. Complaints
If you believe we have breached your privacy or mishandled your personal information, please contact us in writing.
We will investigate your complaint and aim to respond within 30 days.
If you are not satisfied with our response, you may contact the Office of the Australian Information Commissioner (OAIC).
16. Changes to this Privacy Policy
We may update this Privacy Policy from time to time.
Any changes will be published on this page and become effective immediately upon publication.
We encourage you to review this Privacy Policy periodically to remain informed about how we protect your personal information.
17. Contact Us
If you have any questions about this Privacy Policy or wish to access or correct your personal information, please contact us:
UPNXT Pty Ltd
ABN: 82 683 129 099
Postal Address:
PO Box 21
Panania NSW 2213
Australia
Email: info@upnxt.com.au
Website: www.upnxt.com.au